strengthen your digital sales, explore international opportunities and make the most of new trade agreements.

 

Hello, This week, the Business Academy can help you strengthen your digital sales, explore international opportunities and make the most of new trade agreements. Learn how to turn social media followers into customers, build a pitch that resonates with American buyers, and understand how to register with HMRC to ensure your exports to India qualify for preferential tariffs under the UK-India Free Trade Agreement. Whether you're looking to grow your customer base at home or expand into new markets overseas, you'll find practical advice and expert guidance to support your next steps. 💼Running and growing a business 🌍️Selling overseas 💻Digital skills Explore our full events calendar

Running and growing a business

Buying a Franchise: What you need to know before you commit Tuesday 18 August | 10:00 - 11:00 Gain a practical framework to evaluate franchise opportunities and avoid common pitfalls. Selling into enterprise: A practical guide for B2B SMEs Thursday 20 August | 12:00 - 13:00 Learn how to win enterprise deals with a stronger proposition, multi-threaded selling, and the practical tools to speed up and close with confidence.

Selling overseas

From protection to valuation: Using IP to drive international growth Monday 17 August | 10:00 - 11:00 Through real-world examples, the session will demonstrate the financial consequences of getting IP wrong and the opportunities created when it is structured properly.

From FTA to market entry: Navigating India's food and drink opportunity Monday 17 August | 11:00 - 12:00 Discover how the UK-India FTA, India's booming premium food market, and rapidly growing quick-commerce channels are creating new opportunities for UK brands. Don’t delay: Prepare to export under the UK-India Free Trade Agreement Monday 17 August | 14:00 - 14:30 Act now to register with HMRC and ensure your UK exports to India qualify for preferential tariffs under the UK-India Free Trade Agreement. Six steps to adapting your website for a global audience Tuesday 18 August | 14:00 - 15:00 Learn the steps to take to ensure your website is accessible to UK and international customers alike. Great British Pitch USA: How to pitch successfully to American buyers Tuesday 18 August | 15:00 - 16:00 Learn how to refine your pitch, avoid common mistakes and get more from meetings with potential partners. Working with customs agents and intermediaries Wednesday 19 August | 11:00 - 12:00 Understand customs agent responsibilities, liability risks, and compliance best practice for traders. Discover opportunities in Mongolia: Spotlight on mining and critical minerals Thursday 20 August | 10:00 - 11:00 Explore opportunities in Mongolia's critical minerals sector.

Digital skills

Align AI with your business strategy Thursday 20 August | 10:00 - 11:00 Learn how to identify the most valuable AI opportunities, prioritise projects based on business impact, and create a roadmap that supports sustainable adoption. Converting followers into customers Friday 21 August | 10:00 - 11:00 Find out how to reap the rewards of good social engagement by turning those likes into paying customers.

ℹ️ Remember that if you can't join a live event, as long as you sign up you will have access to a recording of the session in your business.gov account for up to 4 weeks after.

Business Academy Team | Department for Business, Innovation, Science & Trade

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