Generally
speaking the LGBT community used to be called DINK (dual income no kids). It is
not true anymore as there are many couples who have adopted or surrogated
children.
The
aspect you are talking is obvious: if someone at work has to hide his/her sexuality,
this will affect the productivity of the organisation.
To
promote a gay friendly image is somehow/sometimes ironic. You either accept or
tolerate. Some companies promote and even embrace this image such as PwC and
other companies of great impact in the civil society.
Now if
you promote yourself as a gay friendly company in a majority islamic community,
say in Birmingham's
suburb, this will not improve their bottom line...
At the
moment the religion/lgbt aspect is pandemic and some companies will have to see
what link they want or not.
Generally
speaking this should improve your productivity.
